Think white eyeshadow is too harsh? Think again. If you’re looking for a way to upgrade your daily makeup look, you should give white eyeshadow a shot. Believe it or not, there are many ways to use white eyeshadow for either a bold or low-key finish – whatever your taste.

Recently I needed a matte, white eyeshadow on set and I had to do some serious searching to find my faves. It inspired me to put together this best-of list, and hopefully, it’ll help you as it did me.

When it comes to makeup, don’t let anything intimidate you. The goal is to feel your best and have fun!

If you’re interested in giving white shadow a go, keep reading for my pick of the 11 best white eyeshadows.

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Wet’n’Wild Color Icon Matte Eyeshadow Pigment in Sugar

Wet’n’Wild Color Icon Matte Eyeshadow in Sugar

This soft matte eyeshadow delivers a highly pigmented color with just one swipe. It’s waterproof and long-lasting. Wet’n’Wild provides us with a cruelty-free, fragrance-free, and gluten-free shadow. Wear this sugar shadow on your entire lid or across your lash line for a bold liner look. It’s perfect for achieving a strong, matte finish.

Find Wet’n’Wild Color Icon Matte Eyeshadow in Sugar here.


Julep Cream to Powder Eyeshadow Stick

Julep Cream to Powder Eyeshadow Stick

Julep’s Cream to Powder Eyeshadow Stick in Pearl Shimmer is a shimmery off-white eyeshadow stick that glides on smooth and does not crease. The great thing about pearl shadow is its versatility. Wear it day or night – you can easily dress it up or down, depending on your desired look.

Have I mentioned how much I love cream eyeshadows yet?

Made with vitamin C and D, this formula protects against free radicals and treats environmental damage. The formula also contains candelilla wax for seamless blendability. Use the built-in smudger to blend before the shadow sets.

Find Julep Cream to Powder Eyeshadow Stick here.


Almay Shadow Squad 100 Unicorn

Almay Shadow Squad 100 Unicorn

Looking for a base white for layering on your primer? Make Almay Shadow Squad 100 Unicorn your first choice.

This all-white shadow glides on seamlessly and makes colors layered on top – pop. It boasts just the right amount of shimmer for a beautiful base.

Of course, you can also wear it alone if you’re after a more dramatic makeup look. Pair it with a swipe of liquid liner and some mascara for an eye-catching finish. Notch it up one step further with a red lip.

Find Almay Shadow Squad in 100 Unicorn here.


Maybelline Expert Wear Eyeshadow in Vanilla

Maybelline Expert Wear Eyeshadow

There’s so much to love about this Maybelline shadow – its creamy color, no fade, no flake, 14-hour wear formula. It’s the perfect daily eyeshadow for dressing up or down your peepers. Simply sweep this vanilla hue over your lids. It looks great worn alone or when mixed and matched with colors.

Find Maybelline Expert Wear Eyeshadow in Vanilla here.


Jane Iredale Pure-Pressed Eyeshadow

Jane Iredale Pure-Pressed Eyeshadow

This mineral-based, matte pure white eyeshadow enhances the color and shape of your eyes in one pass. Highly pigmented and crease-resistant, you can expect to enjoy hours of wear from this formula. Glide on wet or dry – it works well both ways.

It’s an excellent eye brightener that offers a silky-smooth finish. If you don’t fancy wearing it alone, it works just as effectively as a base shadow for long-lasting results and several hours of grease-free lids.

Find Jane Iredale Pure-Pressed Eyeshadow in White here.


Bloody Mary Eyeshadow in White

Bloody Mary White Eyeshadow

This icy white eyeshadow from Bloody Mary looks great when paired with a dramatic, dark lipstick. And this is the perfect shade of dramatic white.

This highly pigmented theatrical makeup can be used on wet or dry lids. For a bold, statement look, pair it with your favorite mascara and dark lipstick. Naturally, you can also use it as a base for primer before applying other colors. Alternatively, blend it with other shades for a creamy finish.

Find Bloody Mary White Eyeshadow here.


Lauren Brooke Cosmetiques Natural Cream Eyeshadow

Lauren Brooke Cosmetiques Natural Cream Eyeshadow – White Satin

Formulated with moisturizing shea butter and jojoba oil, and antioxidant-loaded rosehip and vitamin E, this eyeshadow accentuates and nourishes at the same time. It glides on beautifully while protecting the lids with antioxidants, and revitalizes mature, tired eyes.

You also won’t need to worry about red, itchy eyes when using this formula as it is made with a 99.7% Certified Organic Botanical base.

For a bold, shimmery finish, this white satin shadow is your go-to. It also looks beautiful when applied to the inner corners of your eyes to make other colors pop. Best of all, it can also double up as a highlighter.

Find Lauren Brooke Cosmetiques Natural Cream Eyeshadow in White Satin here.


NARS Duo Eyeshadow in Pandora

NARS Duo Eyeshadow – Pandora

This NARS Duo Eyeshadow in black and white allows you to create rich, solid color in just one stroke. If you’re looking to stand out and make a statement, Pandora is your best pick. Expressive and impactful, it’s excellent for accentuating the eyes and delivering a bold makeup look. Be sure to pair it with an eye primer for an opaque, dramatic look.

Thanks to its lightweight formula, this shadow is highly blendable. Used these two colors together or alone, whatever the occasion.

Find NARS Duo Eyeshadow in Pandora here.


Graftobian Ultrasilk Matte Eyeshadow in White Whip

Graftobian Ultrasilk Matte Eyeshadow in White Whip

Formulated for comfort and durability, Graftobian’s UltraSilk Shadow in White Whip delivers eyepopping results. Since it’s a matte finish, this shadow works in almost any lighting. In fact, the formula is designed not just for everyday makeup but for professional Ultra HD TV, film, and photography.

Thanks to its rich pigment, you can expect amazing color from this shadow. Applied alone or with other shades, this HD makeup will help you look your best!

Find Graftobian Ultrasilk Matte Eyeshadow in White Whip here.


MAC Eyeshadow in Gesso

MAC Eyeshadow in Gesso

This matte white shadow offers excellent coverage, long-lasting results, and no creasing. It can also be layered up for different makeup effects. Whether you’re in need of a base or you want to wear it as a standalone color, this shadow is incredibly versatile. I absolutely love this makeup!

Find MAC Gesso Eyeshadow here.


NYX Hot Singles Eyeshadow in Whipped Cream

NYX Whipped Cream Eyeshadow is a bright white eyeshadow with cool undertones and a matte finish. With its buildable pigmentation and powdery consistency, this formula is best used with other shades rather than as a standalone shade. For best results, use it in combination with a primer to get fuller coverage and longer-lasting effects. Reviewers say this color stays on for around seven hours when applied correctly.

Find NYX Hot Singles Eyeshadow in Whipped Cream here.

There are many, many ways to rock white eyeshadow – as a base, accentuator, eyeliner, a subtle highlight, or a standalone shade. As the creator, you get to decide which look you want to achieve. Be experimental, try different looks, and above all, have fun!


Featured Image by kinkate is licensed under CC0 1.0

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